“The single most important aspect of your business is the customers.”- Bill Clinton.
Retail is an integral part of any supply chain. The last transaction in the entire buying and selling process is Retail. In other words, retailing is an exchange of goods between the seller and the customer for money or kind. The current boom in retailing is attributed to the growth of shopping malls and other outlets in the retail chain.
The retail industry has been growing rapidly worldwide in the recent years. In order to capitalize the growing opportunities in this field, MBA distance education program with the specialization in Retail Management has been introduced.
Scope of Retail Management
There is a huge scope for retail management in India as well as abroad owing to the emergence and growth of a number of retail chains. The development of any corporate firm is ultimately defined by its retail transactions. Companies like Reliance India, Pantaloons, RPG Group, Aditya Birla, Titan, Raymonds, Westside, Barista, Bata, Cafe Coffee Day, Crossword, Food World, Nilgiris and Trent are the major players in the retail market of Indian origin. Retail management graduates may start working as Sales or Marketing executives or directly Managers, Department Managers, Store Managers, Assistant Store Managers, Buyer Trainee, Merchandising Assistant, Customer Service Representative, Inventory Monitoring Officer, Etc. One may also become an entrepreneur by starting his own independent business venture and make it big in the retail world.
PGDM in Retail Management
A leading institute providing a comprehensive distance learning MBA program in Retail Management is EINS Education; This program is in collaboration with the highly reputed Welingkar Institute of Management and is equivalent to an MBA degree program from any leading university. The two-year Welingkar distance MBA [PGDM-HB] program is vastly comprehensive, providing detailed knowledge and expertise about the field. It aims at molding competitive managers through veteran faculties and affordable fees. It further provides placement assistance to the students and is highly flexible and profitable.
|CODE||SEMESTER I||CODE||SEMESTER II|
|391||Principles of Management||408||Strategic management|
|2||Financial Accounting||66||Cost Accounting|
|406||Fundamentals Of Communication & Interview Preparation **||403||The Integrative Manager|
|260||Human Resource Management||404||Innovation Management|
|68||Marketing Management||407||Mastering The Interview & Networking Skills **|
|6||Managerial Economics||338||Project We- Like|
|CODE||SEMESTER III||CODE||SEMESTER IV|
|71||Consumer Buyer Behavior||101||Retail Stores and Operations Management|
|409||Retail Marketing Environment||397||IT in Retail|
|433||Retail Merchandising and Buying||232||Franchising in Retail|
|472||Retail Selling Skills||398||Customer Centric Organization|
|471||Human Resource Management II||167||Project|
|339||Project - ISR|